If you're like me, the word "brand" makes you want to throw up in your mouth a little bit. It gets thrown around and honestly, I think that makes many of us not want to work on it.
But the truth is we can't hide the facts that 1) we have a brand 2) it does have importance and 3) we want the brand to reflect what clients we are looking to attract, so we can continue to enjoy what we do.
In this episode, photographer and food-lover Lauren Carnes describes how her background in branding and marketing has helped shape her photography business as well as shape it over the years to reflect her current passions. If you're dying for a change in your business or simply want to try something new, this episode is for you.
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The Bearded Tog podcast is created by mashed potato lover Adam Mason